Founded in 1935 by Armand Petitjean, Lancôme celebrates it’s 80th anniversary this March. For their birthday celebrations, the brand will fête their ambasaddresses and customers through a series of joyful initiatives.
On March 8th, International Women’s Day, Lancôme will begin their birthday celebrations. The French luxury brand will be releasing a coffee table book, looking back on their heritage, as well as limited edition sets featuring their iconic products. Three original colours of Absolu Rouge will be available as a set on their website.
Lancôme will finish off celebrating the big 8-0 in July during couture week in Paris with their amabassadresses, along with photographers, makeup artists and directors who have helped to shape the brand’s image throughout their history.
And finally, to cap it all off, the brand will be offering a lipstick, Les Jumelés (1958), as well as their fragrance, La Vie Est Belle, in super-deluxe packaging featuring their link with fine craftsmanship.
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