In case you haven’t noticed model Gigi Hadid popping up everywhere, you’re bound to now with her newest contract.
Buddies with Kendall Jenner, shot for the Pirelli calendar, the star of Tom Ford’s Velvet Orchid campaign, plastered on Guess billboards–Gigi Hadid is a rising star, and has just announced her new role as the face of Maybelline New York.
“In middle school, I wasn’t allowed to wear makeup,” she explained, “I secretly bought Maybelline’s SuperStay 24HR concealer at CVS. I thought it was the coolest thing in the world.”
Hadid excitedly broke the news to her 1.5 million Instagram followers this morning with a black and white video.
In other beauty news: