NEWS // KENDALL JENNER LANDS ESTÉE LAUDER

In case you haven’t already seen Kendall’s announcement on her Instagram, she is the new face of Estée Lauder.

After a few days of hinting at a big announcement, the 19-year old revealed her new position as the face of Estée Lauder cosmetics.

Estée Lauder has described Kendall as a “fashion muse, It Girl, Instagram sensation, cover star”. She was certainly one to be seen at fashion month this past September.

She will join the likes of Carolyn Murphy, Elizabeth Hurley, Joan Smalls and Constance Jablonski–good company to keep, that’s for sure.

As a brand that normally features an older demographic with their anti-aging products, I think that Kendall is a great addition to target younger clients (though truthfully, I’ve been using Advanced Night Repair for years).

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